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How to Lose 40,000 Twitter Followers in One Day

Step 1)  Have a lot of Twitter followers by being, say, President of the United States of America.

Step 2)  Be the first POTUS to urge people to use Twitter to contact lawmakers in a non-press conference.

Step 3)  Have your staged non-press conference be nothing more than a front for your media and political strategy team to send messages to your supporters and have them inundate the Twitter accounts of Republican lawmakers.

Step 4)  SPAM your legion of Twitter followers enough they get annoyed and stop following you.

President Obama brought his debt battle to Twitter and he lost – more than 40,000 Twitter followers.

Obama asked Americans Friday to call, email, and tweet Congressional leaders to “keep the pressure on” lawmakers in hopes of reaching a bipartisan deal to raise the nation’s $14.3 trillion debt limit ahead of an Aug. 2 deadline.

Obama’s campaign staff used the @BarackObama Twitter account to post the Twitter handles of tweeting GOP leaders – state by state, tweet by tweet.

“Tweet at your Republican legislators and urge them to support a bipartisan compromise to the debt crisis,” Obama’s campaign staff wrote on his account before launching the day-long Twitter campaign.

The campaign appears to have served its purpose: Republican Twitter accounts were flooded with pleas for compromise.

Not everyone is a fan of the presidential spam. By Friday evening, the President had lost more than 40,000 Twitter followers – and counting.

Many members of the Twitterati took to the social media platform to voice their annoyance over the barrage of partisan tweets. A search for “@BarackObama unfollow” turned up scores of irritated posts.

“Honestly, @BarackObama, I’m going to have to unfollow you if you don’t stop filing up my Twitter inbox soon,” tweeted Bostonian @melisthreadgill, a self-described “Progressive activist”.

“Can’t believe I had to unfollow @BarackObama for spamming Twitter. Really, really strange behavior,” wrote @Arevill inConnecticut.

“I want to unfollow @BarackObama but his desperation is too entertaining,” tweeted @rdpatrick of Lavonia, Georgia.

Admittedly, 40,000 is a drop in the bucket for the President’s Twitter account. He’s the third most-followed person on the planet (Lady Gaga and Justin Bieber are 1 and 2 respectively), so it’s nothing.

But a more interesting fact was that later on in the day, the Senate Republican Conference’s online shop (former employer of WI blogger Sean Hackbarth) announced it had seen follows for itself and Senate Republicans jump 6,500.

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